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ONLINE Marketing Strategy and Lead Generation Course - $50 SAVINGS

April 30, 2025 10:00 AM - 5:00 PM (CDT)

Description

Marketing and Lead Generation for Buyer’s Agents: Building Your Brand and Business

As a REALTOR®, your success depends on effectively marketing yourself and your services to attract and retain buyers. This live virtual course provides the strategies and tools to build a strong personal brand, develop a results-driven marketing plan, and leverage digital platforms to generate and convert leads. Learn to position yourself as the go-to buyer’s agent in any market, create lasting client relationships, leverage digital platforms, track marketing success, and convert leads into loyal clients. By the end of the course, you'll have a clear roadmap to stand out in your market, deliver exceptional value to home buyers, and grow your business.

Topics Covered

Additional Information

The role of marketing in generating leads and sustaining a successful real estate business.
How to create a strong personal brand and implement a targeted marketing strategy.
Best practices for using social media, digital tools, and analytics to track and enhance marketing efforts.

Successful completion of this course also fulfills the elective-course requirement to earn the Accredited Buyer’s Representative (ABR®) designation.
International students can purchase this course at the Member price by becoming an International REALTOR® Member. Click here for more details.
Continuing Education (CE) credit is not available for this course.

NOTE: Minimum time spent in course to be marked as complete is 90% (not including lunch and breaks). Continuing Education (CE) credit is not available for this course.

For registration purposes, you will need your M1 ID# (formerly known as NRDS ID#) to create your online account if you do not already have NAR sign on credentials.

Gonzalo, a 21-year veteran of the real estate industry, leads the top-producing Dream Home Team in Jacksonville, FL, specializing in global business with clients worldwide. With a background in financial controlling for multinational companies in the U.S. and South America, he brings over 25 years of experience as a licensed real estate instructor and speaker, approved by REBAC, RRC, REBI, and Florida Realtors. A featured speaker at national and international events, Gonzalo emphasizes having fun and enjoying the journey in every endeavor.

Time

10:00am - 5:00pm CST

Pricing

Automatic $50 SAVINGS

Member Cost = $75 (originally $125)

View Event Register

This is online interactive webinar professional development opportunity offered by the NAR Center for Realtor® Development.

You will need your M1 ID# (formerly known as NRDS ID#) to create your online account if you do not already have NAR sign on credentials.